WBSD Technology Hub

Teaching and Learning with Technology

March 2025

What is Ethical AI?

Ethical AI refers to the development and application of artificial intelligence systems that adhere to established ethical principles, prioritizing human values like fairness, transparency, privacy, accountability, and non-discrimination, ensuring AI is used responsibly and does not cause harm to individuals or society at large; its importance lies in mitigating potential negative impacts of AI by ensuring its design and use aligns with human rights and societal norms, fostering trust and promoting responsible innovation.  

Key aspects of ethical AI:


Privacy with AI

Privacy: Protecting personal data and respecting user privacy. 

Users need to be careful when inputting information into AI. No Personally Identifiable Information should be used in a chatbot. If using a chatbot to help with resume writing, reference letters, IEPs, HR documents, emails, or any other documents that could have PII in it, be sure to omit all PII before inserting into a chatbot. 

Why? All information put into a chatbot that is learning from your information will retain all of the PII and could recall it up for someone else. It is now part of their database. We want to ensure we are using AI ethically and responsibly, therefore please omit all personal information of students and staff while you use the AI generator of your choice.